Yara’s approach to Product Stewardship commits us to making sure customers and end-users get the right products, for the right purpose, with proper information about how to use them.
Applying too much fertilizer is costly, counterproductive and involves an environmental risk. On the other hand, applying too little reduces yields, leads to reduced food security and can result in inefficient use of land.
Yara advocates balanced fertilization, i.e., applying crop-specific fertilizers at the right stage of growth and in quantities that are environmentally sustainable. In addition to supplying a wide range of high quality fertilizers tailored to meet the needs of different crops, we have developed a series of tools to help farmers find the correct fertilizer rate for optimum yields. These precision farming tools give farmers a means of controlling and fine-tuning application rates according to local conditions, allowing for more effective use of fertilizers, lower costs and minimum negative effects on the environment.
Yara spends considerable resources on providing concise and useful information to customers. Our agronomists organize farmer meetings and training sessions in local markets to teach distributors and farmers how to apply fertilizer in a responsible and effective manner, based on Yara’s Crop Nutrition Concept. A series of nutrient guides, called Plantmaster, support the knowledge transfer.
The extensive cooperation with local agronomists, wholesalers and growers provides useful input to Yara’s research and development activities. Agronomists from all over the world cooperate with scientists at Yara’s Research Centre for Plant Nutrition in Hanninghof, Germany, to design fertilizer application programs for various growing conditions around the world.
Pioneers in Life Cycle Assessments
Yara has pioneered the use of Life Cycle Assessments (LCA) to study the environmental impact of fertilizers on agriculture. By analyzing the complete life cycle of fertilizers, from extraction of raw materials to harvesting of the crop, LCA enables comparative studies of different fertilizers and application rates, effectively pinpointing differences in environmental impact.
LCA is also used to assess the life cycle impacts of Yara’s industrial products, including the product range of environmental solutions.
Safe and correct handling
Yara encourages the safe and correct handling and use of its products in all parts of the value chain. Fertilizers are made from naturally occurring raw materials containing nutrients. Yara follows the highest standards when sourcing raw materials to ensure they are of the highest quality and to avoid contaminants. Likewise, Yara’s industrial products are made to satisfy the customers’ stringent quality and health, safety and environment requirements.
The labeling of Yara products provides concise and relevant information for their safe and correct handling. In addition, Yara’s Product Classification and Regulation Department prepares and regularly updates safety data sheets for every product.
Safety throughout the value chain
Yara carries out extensive work to ascertain the best and safest way to transport, store and apply fertilizers and industrial products. Transport operators are monitored by Yara staff to ensure they comply with all regulations and have established emergency plans. A tracking system is in place to improve reliability and respond to a need for tight security when transporting goods.
Together with other producers, Yara has established an industry code for storage of fertilizer and industrial products. Based on industry-wide best practice, the code aims to prevent risk of accidents and theft at Yara’s own warehouses, at rented storage sites and at customers’ sites.
Yara is also regularly collaborates with different authorities to address how to increase security and minimize risk of misuse of products.